APPNDXX x JWB
The 'APPNDXX X JWB' project launched a sustainable brand called 'APPNDXX'.
The overall portion of the brand's products will be produced by 'JWB'.
And the 'APPNDXX' brand itself shows new, experimental designs for each season.
We plan on marketing so that the brand can become viral to more and more people.
The collaboration between 'APPNDXX' and 'JWB' is fashion designer 'Lee Ju-young' and Highlight Records.
And 'JWB' is a special result of the combination of the three.